Unpacking BigCommerce Pricing: A Comprehensive Guide for 2025

Thinking about setting up an online shop or moving your current one? BigCommerce is a platform many businesses consider. It’s got a lot going on under the hood, and understanding its pricing is key before you jump in. This guide breaks down what you can expect with BigCommerce pricing in 2025, looking at the different plans, what’s included, and what might cost extra. We’ll also see how it stacks up against others.

Key Takeaways

• BigCommerce offers tiered pricing plans: Standard, Plus, and Pro, with an Enterprise option for larger businesses. Each plan has an annual sales limit, and you’ll be automatically upgraded if you exceed it.
• Many features that cost extra on other platforms, like abandoned cart recovery (on higher plans) and advanced product variants, are built into BigCommerce, potentially saving you money on apps.
• Be aware of sales thresholds. Exceeding your plan’s annual sales limit means an automatic upgrade to a more expensive tier, which can impact your overall BigCommerce pricing.
• Beyond the monthly plan fee, factor in costs like payment gateway transaction fees. Optional paid themes and third-party apps can also add to your total expenses.
• When comparing BigCommerce pricing to competitors like Shopify, consider the value of included features. BigCommerce often includes more built-in tools, especially for B2B sales and SEO, which might mean less spending on additional apps.

Understanding BigCommerce Pricing Tiers

When you’re looking at BigCommerce, the first thing you’ll probably want to figure out is how their pricing breaks down. They’ve got a few different plans, and each one is built for businesses at different stages of growth. It’s not just about picking the cheapest option; it’s about finding the one that fits your needs now and can grow with you.

Exploring Standard, Plus, and Pro Plans

BigCommerce offers three main plans that most businesses start with: Standard, Plus, and Pro. Each plan comes with a set of features, and the price goes up as you get more advanced tools. The Standard plan is pretty basic, good for getting started. If you need more features like abandoned cart recovery, you’ll likely look at the Plus plan. The Pro plan is for stores that are doing more volume and need more robust capabilities. It’s important to check the specific features included in each tier to make sure you’re not missing anything vital for your operations.

Here’s a quick look at what you might expect:

• Standard Plan: Ideal for new businesses or those with simpler needs. It includes core e-commerce features to get you selling online.
• Plus Plan: Adds features like abandoned cart recovery, which is a big deal for bringing back potential lost sales. It also usually includes more advanced customer group features.
• Pro Plan: This tier is for growing businesses that need more power. It often includes features like advanced product filtering and more sophisticated security options.

The Enterprise Solution for High-Volume Businesses

If your business is really big, with massive sales volumes and complex needs, BigCommerce has an Enterprise solution. This isn’t a one-size-fits-all plan; it’s custom-built for your specific requirements. You’ll get dedicated support, advanced security, and the ability to handle huge amounts of traffic and transactions. Pricing for Enterprise is not publicly listed because it’s tailored to each business. It’s designed for those who need the absolute most out of their platform and have the sales to justify it. This is where you’d look if you’re operating at a very large scale and need a highly customized setup.

Annual Subscription Discounts

One thing to note is that BigCommerce offers a discount if you choose to pay for your subscription annually instead of monthly. This can add up to some decent savings over the course of a year. For example, paying annually often gives you a discount equivalent to a couple of months free. It’s a good way to reduce your overall costs if you’re committed to the platform and have the budget to pay upfront. This is a common practice in the SaaS world, and BigCommerce is no different in offering this incentive for longer-term commitments. You can find out more about these plans on the BigCommerce pricing page .

Choosing the right plan isn’t just about the monthly cost. Think about the features you absolutely need now and what you’ll need as your business grows. Overlooking key features can lead to needing costly add-ons later, or worse, outgrowing your plan too quickly.

Key Features Included in BigCommerce Pricing

When you’re looking at BigCommerce’s pricing tiers, it’s easy to get caught up in the monthly cost. But what you actually get for that price is super important. BigCommerce packs a lot of functionality right into its plans, which can save you a ton of money compared to platforms where you have to buy add-ons for basic stuff.

Built-in Functionality vs. Paid Apps

This is a big one. Many e-commerce platforms make you pay extra for features that BigCommerce includes as standard. Think about things like customer reviews, advanced product filtering, or even basic marketing tools. With BigCommerce, a lot of these are just there, ready to go, especially on the higher plans. This means fewer third-party apps to manage and pay for, simplifying your store’s setup and reducing ongoing costs.

The platform’s strength lies in its built-in tools. Features that often require separate purchases elsewhere are frequently part of the BigCommerce package, offering more value out of the box.

Abandoned Cart Recovery Across Plans

Losing a sale because someone left items in their cart? It happens. BigCommerce offers abandoned cart recovery, a really useful tool to bring those potential customers back. On the Standard plan, you might not get this, but once you move up to the Plus plan and beyond, this feature is included. It’s a pretty solid reason to consider upgrading if you see a lot of carts being abandoned.

Advanced Product Variant Capabilities

Got products with lots of options? Like t-shirts in ten colors and five sizes? BigCommerce handles this really well. You can have up to 600 variants per product. That’s way more than many other platforms offer. This is a huge plus if you have a complex product catalog and don’t want to be limited by your e-commerce software. It means you can list all your product variations without needing complicated workarounds.

Here’s a quick look at how some features stack up:

• Built-in Blog: Great for content marketing and SEO.
• Product Reviews: Included to build trust with customers.
• Abandoned Cart Recovery: Available on Plus plans and higher to recapture sales.
• Product Variants: Up to 600 SKUs per product, ideal for detailed catalogs.
• SEO Tools: Robust control over URLs, meta tags, and more.

Sales Thresholds and Plan Upgrades

BigCommerce has a pretty straightforward way of handling growth, and it’s all tied to how much you sell. Each of their main plans – Standard, Plus, and Pro – comes with a yearly sales limit. Think of it as a ceiling for the amount of revenue you can generate on that specific plan.

Annual Online Sales Limits Explained

These limits are there to help match you with the right features and support for your business size. For instance, the Standard plan might cap you at $50,000 in annual online sales. If your store is just starting out or is relatively small, this is usually plenty. It keeps things simple and affordable.

Here’s a general idea of how these limits might look (though always check BigCommerce’s official site for the most current numbers):

Automatic Upgrades for Growing Stores

So, what happens when your store starts doing really well and you blow past that sales limit? BigCommerce has an automatic upgrade system. If you exceed your current plan’s annual sales threshold, you’ll be moved up to the next tier. This usually happens at your next billing cycle, so you’re not caught off guard. It’s designed to keep your store running smoothly without interruption, even as you scale up.

This automatic upgrade process is a key part of BigCommerce’s pricing structure. It means you don’t have to manually track your sales and worry about being penalized for success. The platform is built to grow with you, ensuring you always have the necessary features and capacity.

Impact of Sales Volume on BigCommerce Pricing

Your sales volume directly influences your BigCommerce costs because exceeding a plan’s limit triggers an upgrade, which comes with a higher monthly fee. While this might sound like an added expense, it’s generally a good problem to have! It means your business is thriving. The higher tiers typically offer more advanced features, better support, and increased capacity, which are necessary for handling larger sales volumes and more complex operations. It’s a trade-off: pay a bit more for the tools and stability you need as you get bigger.

Additional Costs Beyond BigCommerce Pricing

So, you’ve picked out your BigCommerce plan, and you’re feeling pretty good about the monthly fee. That’s great! But hold on a sec, because the sticker price of your chosen plan isn’t the whole story when it comes to running your online store. There are a few other things that can add up, and it’s smart to know about them upfront.

Payment Gateway Transaction Fees

This is a big one. While BigCommerce itself doesn’t charge you extra for processing payments on any of its plans – which is a pretty sweet deal, honestly – the payment gateway you choose will take a cut. Think of companies like Stripe, PayPal, or Square. They handle the actual money transfer, and they charge a small percentage plus a fixed fee for each transaction. This can really add up, especially if you’re making a lot of sales or selling high-value items.

Here’s a general idea of what you might see:

• Stripe: Typically around 2.9% + $0.30 per successful card charge.
• PayPal: Can vary, but often around 3.49% + a fixed fee.
• Square: Similar to Stripe, often around 2.9% + $0.30.

It’s worth shopping around and comparing the rates of different gateways to see which one makes the most sense for your business volume and average order value. Don’t forget to factor these fees into your profit margins.

Optional Paid Themes and Third-Party Apps

BigCommerce gives you a lot of built-in features, which is awesome. But sometimes, you might want something a little extra, or something that looks a bit more unique. That’s where paid themes and third-party apps come in.

• Themes: The free themes are decent, but if you want a really polished, professional look that stands out, you might consider buying a premium theme. These can range from a couple of hundred dollars to over $300.
• Apps: BigCommerce has an app store with tons of tools to add functionality – think advanced marketing tools, loyalty programs, or specialized shipping solutions. While many apps offer free tiers or trials, the really powerful ones often come with a monthly subscription fee. Some can be just a few dollars a month, while others can cost $50, $100, or even more.

It’s easy to get carried away adding apps, so be mindful of how many subscriptions you’re stacking up.

Understanding Total Cost of Ownership

When you’re looking at BigCommerce pricing, it’s not just about the monthly plan fee. You’ve got to think about the total cost of ownership . This includes:

• Your monthly BigCommerce plan.
• Payment gateway fees on every sale.
• The cost of any premium themes you buy.
• Monthly subscriptions for any third-party apps you use.
• Potentially, costs for marketing, advertising, and even professional services if you need help setting things up.

It’s really important to do the math and get a clear picture of what your store will cost to run each month and year. This way, you won’t get any nasty surprises down the line and can make sure your pricing strategy actually covers all these expenses and still leaves you with a healthy profit.

By keeping these extra costs in mind, you can budget more accurately and make sure your BigCommerce store is profitable from the get-go.

BigCommerce Pricing Compared to Competitors

When you’re looking at BigCommerce pricing, it’s smart to see how it stacks up against other big players in the e-commerce world, especially Shopify. They both offer different plans, and honestly, the sticker price doesn’t always tell the whole story.

BigCommerce vs. Shopify: A Pricing Overview

Both platforms have a few main tiers, plus custom options for really big businesses. On the surface, Shopify might look a bit cheaper, especially if you’re looking at their entry-level plans. But you’ve got to consider what you actually get for your money.

Here’s a quick look at how their monthly costs can compare, keeping in mind these are just examples and can change:

It’s important to remember that BigCommerce doesn’t charge its own transaction fees on any plan, which can be a big saving. Shopify, on the other hand, does charge transaction fees if you don’t use their payment system, Shopify Payments.

Evaluating Value Beyond Sticker Price

So, while Shopify might seem more budget-friendly initially, BigCommerce often packs more features into its plans right out of the box. For instance, BigCommerce’s abandoned cart recovery is available on its Plus, Pro, and Enterprise plans, while Shopify offers it on all plans. However, BigCommerce’s Standard plan has a higher annual sales limit than Shopify’s Basic plan, which could mean fewer unexpected upgrades for growing stores.

The real cost isn’t just the monthly fee. You need to think about what features you’ll use and what you might have to pay extra for with other platforms. Sometimes, paying a bit more upfront for a platform that includes more of what you need can save you money and hassle down the road.

When BigCommerce Pricing Offers More

BigCommerce really shines if you need advanced features without relying heavily on third-party apps. Their plans often include things like robust SEO tools, built-in blogging capabilities, and strong multi-channel selling options. If you’re running a business that needs deep customization or has a complex product catalog, BigCommerce’s pricing structure can offer more built-in power. Plus, for businesses looking to avoid transaction fees from their platform provider, BigCommerce’s model is quite attractive. It’s about finding the platform that aligns best with your specific business needs and growth plans, not just the cheapest monthly bill.

Leveraging BigCommerce for Business Growth

B2B Features and Their Pricing Implications

BigCommerce really shines when it comes to supporting businesses that sell to other businesses (B2B). Unlike some platforms where you have to hunt down and pay extra for these capabilities, BigCommerce includes some pretty robust B2B tools right in its higher-tier plans. We’re talking about things like customer-specific pricing, which is huge if you have different price lists for different wholesale clients. Then there’s bulk pricing rules, letting you offer discounts for larger orders automatically. Managing quotes and purchase orders is also built-in, streamlining those complex transactions. These features can save you a ton of money and hassle compared to cobbling together third-party solutions.

Here’s a quick look at what’s typically included:

• Customer-specific pricing
• Bulk pricing rules
• Quote management
• Purchase orders

When you’re looking at BigCommerce pricing, especially if you’re in the B2B space, consider how much these built-in features would cost you elsewhere. It often makes the Pro plan or even the Enterprise solution a much better deal than it initially appears.

Multi-Channel Selling Tools

Selling on just one channel is old news, right? BigCommerce gets this. They offer tools that help you push your products out to various marketplaces and social media platforms without a massive headache. Think about listing your items on Amazon, eBay, or even Facebook Marketplace directly from your BigCommerce dashboard. This isn’t just about convenience; it’s about reaching more customers where they already are. The platform aims to keep your inventory synced across all these channels, which is a big deal to avoid selling something you don’t have. It’s a smart way to expand your reach without getting bogged down in manual updates.

SEO Advantages and Content Marketing

Getting found online is half the battle. BigCommerce has a good reputation for its built-in SEO features. They give you control over things like page URLs, meta descriptions, and image alt text – all the little bits that search engines look at. Plus, the platform is generally built with speed in mind, and website speed is a ranking factor. For content marketing, which is super important for attracting organic traffic, BigCommerce plays nicely with blogging tools and allows for easy creation of landing pages. This means you can build out content that draws people in and guides them toward making a purchase. It’s all about making it easier for customers to find you and for you to guide them through the buying process. You can optimize your product listings with compelling titles and descriptions to improve visibility on search engines .

The ability to manage B2B pricing, sell across multiple channels, and optimize for search engines all from one platform can significantly reduce the complexity and cost of running an online business. It’s about having the tools you need to grow without constantly needing to add more software.

When you’re evaluating BigCommerce pricing, remember to factor in the value of these integrated growth tools. They can contribute substantially to your overall return on investment.

Wrapping It Up: Is BigCommerce the Right Fit?

So, we’ve gone through all the BigCommerce pricing tiers and what they offer. It’s clear that BigCommerce has a lot going for it, especially if you’re looking for a platform that gives you a good amount of control and has built-in features that many other places charge extra for. They don’t take a cut of your sales, which is a big plus. But, you do need to watch out for those sales limits on the lower plans – getting upgraded automatically can be a surprise if your business takes off fast. For businesses that have a lot of different products or need strong SEO tools, BigCommerce really shines. It might take a little getting used to if you’re totally new to building online stores, but the power it gives you is pretty significant. Ultimately, figuring out the best plan comes down to what your business needs right now and where you see it going.

Frequently Asked Questions

What are the different BigCommerce plans?

BigCommerce offers a few main plans: Standard, Plus, and Pro. Each plan gives you different features and has a limit on how much money you can make in online sales each year. They also have a special Enterprise plan for really big businesses with custom pricing.

Does BigCommerce charge extra fees for sales?

No, BigCommerce itself doesn’t charge you extra fees for every sale you make. You just pay your regular monthly plan cost. You will still have to pay fees to the payment company you use, like PayPal or Stripe, for processing the payments.

What happens if my store makes more sales than my plan allows?

If your online sales go over the yearly limit for your current plan, BigCommerce will automatically move you up to the next plan. This helps make sure your store can keep running smoothly as it grows, but it means your monthly cost will go up.

Are there any costs besides the monthly plan?

Yes, there can be other costs. You might want to buy a special design for your store (called a theme) or add extra features through apps, which often cost extra. Also, the companies that process your customer’s payments will charge their own small fees for each transaction.

Is BigCommerce good for selling to other businesses (B2B)?

Yes, BigCommerce is really good for business-to-business sales, especially on the higher-tier plans. It has built-in tools for things like giving different prices to different customers, letting them ask for quotes, and handling purchase orders.

Can I sell my products on places like Amazon or Facebook?

Definitely! BigCommerce makes it easy to sell on different channels. You can connect your store to popular marketplaces like Amazon and eBay, as well as social media sites, and manage everything right from your BigCommerce account.