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Top 10 Best Apps for E-commerce Success in 2023


The e-commerce world is growing fast, and new apps keep coming out to help online store owners succeed. These apps can do everything from managing abandoned carts to promoting products on social media. In this article, we’ll look at the top 10 best apps for e-commerce success in 2023. These apps have been picked because they have made a big impact and can help your online store grow.

Key Takeaways

  • Shopify is a top choice for building and managing your online store.
  • Polymer helps you understand your data better with easy-to-use tools.
  • Refersion makes managing affiliate marketing simple and effective.
  • Klaviyo boosts your email marketing with powerful automation features.
  • Stamped helps you gather and display customer reviews to build trust.


Shopify offers a user-friendly and intuitive interface, making it accessible to users with varying technical expertise. It provides a wide range of professionally designed templates and customizable themes, allowing sellers to create visually appealing and unique online stores.

However, Shopify shines in its features. It offers robust tools, including secure payment gateways, inventory management, order fulfillment, and marketing integrations, empowering sellers to run their businesses and scale them efficiently over time.

Shopify is powering more than 500 businesses at present, some big and famous names leveraging this eCommerce platform include BBC, RedBull, The Economist, and Penguin Books.

Shopify’s groundbreaking visual interface, advanced features, and flexible pricing make it ideal for eCommerce businesses of all sizes. This includes individual sellers, retailers, and international brands.

To help sellers power up their websites, the platform offers a comprehensive app store, where you can find integrations and plugins to add even more capabilities to their Shopify stores. For example, SEO-optimized blogs with the Bloggle app. There’s a reason Shopify has gained immense popularity among ecommerce sellers — it indeed does it all.

Dive into e-commerce and digital marketing with insightful articles on Shopify, B2B strategies, and website optimization for small businesses.


Polymer is a powerful Business Intelligence (BI) tool that helps your team manage data easily. It handles everything from data collection to creating eCommerce dashboards . Polymer makes data simple .

Polymer works well with many eCommerce apps. If your app doesn’t connect directly, you can use Google Sheets as a bridge. This way, you can analyze your data and make reports quickly, without any coding.

  • Marketing teams can track metrics easily.
  • Agencies can drive success with better data.
  • Store owners can boost their business.

Polymer is great for anyone who needs to turn raw data into useful insights. It’s easy to use, even if you’re not a tech expert.

Try Polymer for free and see how it can help you find hidden insights in your data.


Refersion is a powerful tool for managing and growing affiliate programs. It helps e-commerce businesses convert customers into affiliates and track sales and commissions with ease. This platform offers advanced commission calculations and multiple payment options , including automated direct payments and payment scheduling.

Refersion is perfect for e-commerce business owners, affiliate marketers, influencers, and brand ambassadors. It provides a keyword-based search tool to quickly find potential affiliates within its database.

The platform also supports first-party tracking , ensuring compliance with privacy changes. You can create referral links using your shop’s domain, making it easier to manage and track affiliate performance.

Refersion simplifies the process of running an affiliate marketing program, helping to prevent fraud and optimize profitability.


  • Professional: $119/month
  • Business: $299/month
  • Enterprise: Get a quote


Klaviyo is a marketing automation platform designed to help you turn customer data into impactful experiences. Klaviyo is the best Email Marketing tool for e-commerce businesses . It allows you to create hyper-personalized automation workflows to engage customers at the right time.

Klaviyo is perfect for those serious about their online store’s success. It enables businesses to leverage targeted marketing campaigns, automation, and personalized messaging to engage customers and drive conversions. With its robust analytics, sellers can gain valuable insights to optimize their marketing efforts and maximize revenue potential.

Klaviyo offers advanced segmentation, automation, and personalization features. It enables users to create targeted email campaigns, monitor customer behavior, and integrate with popular e-commerce platforms like Shopify and WooCommerce.

Key features include:

  • Dynamic content
  • Automated flows
  • Advanced reporting

Learn how to use email segmentation to send personalized emails based on customer interest and behaviors to boost message relevancy and conversions.


Stamped is a fantastic tool for small businesses aiming to boost revenue through high-converting product reviews. The app allows you to capture and showcase customer ratings, reviews, videos, photos, and Q&As, which helps build customer trust and increase conversions .

Stamped integrates seamlessly with major e-commerce platforms and offers customizable display widgets to fit your brand. The app automates the collection, moderation, and analysis of reviews , making it easier for you to manage customer feedback.

Key features include:

  • Collecting and displaying video, photo, and written reviews.
  • Automating review collection and moderation.
  • Highlighting reviews on designated pages.
  • Leveraging visual marketing through photo and video reviews.
  • Google integration for adding rich snippets to your reviews, helping you rank higher on Google Seller & Product Ratings.

Stamped helps you leverage the power of User-Generated Content (UGC) and positive customer reviews to inform and build trust with customers.

Vista Social

Vista Social is a top choice for eCommerce businesses aiming to boost brand awareness and customer loyalty through social media. It’s especially useful for microbrands that sell products directly on their social media pages. Vista Social’s suite of features overpowers even the most expensive social media management platforms on the web. Despite this, it offers affordable and flexible packages for different business types.

Key Features

  • Automated post scheduler: Build an automated social media calendar to maximize the visibility of your content.
  • Supports a wide range of networks and services: Integrates with social media networks like Facebook, TikTok, and Instagram, as well as review websites like Trustpilot, Yelp, and TripAdvisor.
  • AI-powered features: Speed up your content creation with the in-app AI assistant to produce captivating social media copy in bulk.


  • Pro: $15/month
  • Pro+: $25/month
  • Custom: Get a quote

Vista Social is a leading innovator in the social media management space. It helps eCommerce brands cultivate an authoritative, all-around online presence—be it on social media networks, review websites, or online communities.


Returnly is a game-changer for e-commerce businesses dealing with returns. With the average return rate for online purchases being between 20-30%, it’s crucial to have a smooth return process. Returnly automates the entire return process , from generating return labels to tracking shipments and updating customers. This not only saves time but also reduces the workload for sellers.

Returnly offers customizable return policies, allowing sellers to set return timeframes, eligibility criteria, and options for refunds or exchanges. This flexibility helps balance customer satisfaction with business needs.

Additionally, Returnly provides tracking and analytics features. Customers receive SMS alerts with tracking details, and sellers can access return analytics, including customer satisfaction and feedback. This data helps improve the return process and overall customer experience.

Returnly empowers e-commerce sellers to create a positive post-purchase experience, fostering trust and loyalty in their brand.


PushOwl is a web push notification tool that helps online stores with customer engagement and retention strategies. It allows you to send personalized messages like abandoned cart reminders, product reviews, and sales updates. New and growing online businesses can easily set up push notifications using PushOwl. The app provides an additional way to reach potential customers and increase engagement. With PushOwl, you can convert passive visitors into loyal customers. The pricing ranges from free to $599 per month, catering to businesses of all sizes. Make informed decisions for your ecommerce business by leveraging data-driven insights.

Better Reply

Better Reply is a fantastic tool for e-commerce businesses aiming to enhance their customer service. This app allows you to record user sessions to gain a deeper understanding of your customers. Additionally, you can run adaptable surveys to gather valuable feedback and insights.

Key Features :

  • Automated responses and macros: Save time by using predefined templates for common customer questions.
  • User session recording: Understand customer behavior by watching recorded sessions.
  • Adaptable surveys: Collect feedback to improve your online store.

Better Reply is ideal for small e-commerce businesses that want to improve their user experience and better understand their customers.


Georgias is a top choice for online businesses that need a strong customer service solution. It’s perfect for brands that use Facebook Messenger, Instagram Direct Messages, and live chat to talk to customers. Georgias helps build a positive brand image and keeps customers coming back.

Key Features

  • Integration with popular ecommerce platforms like Shopify, Magento, and WooCommerce. This lets sellers see customer information and order details right in the Georgias app.
  • A complete customer service and sales management platform with tools for every step of the customer journey.


  • Professional: $119/month
  • Business: $299/month
  • Enterprise: Get a quote

An update to a Georgia law regulating high-volume third-party sellers on ecommerce platforms that takes effect July 1, 2024, has proved controversial for many businesses.


In 2023, the e-commerce landscape is more dynamic than ever, thanks to a plethora of innovative apps designed to streamline operations and enhance customer experiences. From managing abandoned carts to offering personalized product suggestions, these top 10 apps are essential tools for any online store aiming for success. By leveraging these technologies, even those new to the e-commerce world can compete with established players. As the industry continues to grow and evolve, staying updated with the latest tools and trends will be key to thriving in this competitive market.

Frequently Asked Questions

What is Shopify?

Shopify is a platform that helps businesses create and manage online stores. It offers tools for everything from setting up a website to handling payments and shipping.

How does Polymer help e-commerce businesses?

Polymer provides tools for data visualization and analytics, helping businesses make better decisions based on their data.

What is Refersion used for?

Refersion is an app that helps businesses manage affiliate marketing programs, tracking sales and commissions easily.

Why should I use Klaviyo?

Klaviyo is a marketing automation platform that helps businesses send targeted emails and messages to their customers, boosting engagement and sales.

What does Stamped do?

Stamped is a tool for collecting and displaying customer reviews and ratings, helping businesses build trust with potential buyers.

How can Vista Social benefit my business?

Vista Social helps businesses manage their social media presence, scheduling posts and analyzing performance to improve engagement.

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